Skip to content
  • CLIENT LOGIN
Prudent Financial Logo Prudent Financial Logo Prudent Financial Logo
  • INVESTMENT
  • INSURANCE
  • REVIEW
  • OUR TEAM
  • RESOURCES
  • SCHEDULE A CALL
  • CLIENT LOGIN
  • INVESTMENT
  • INSURANCE
  • REVIEW
  • OUR TEAM
  • RESOURCES
  • CONTACT

Has Residential Real Estate Joined the Anomalies?

Bob Cremerius2023-08-29T17:40:35+00:00August 29th, 2023|Categories: INVESTMENT|

Executive Summary With mortgage interest rates soaring, many people expected a sudden drop in home prices. The data shows the quantity of homes sold has decreased significantly (see first graph). Yet, according to the Zillow Home Value Index, home values have risen back to new highs (second [...]

Read More
 0

Rising Interest Rates and a Resumption of Student Loan Payments, Are Households Prepared?

Bob Cremerius2023-08-22T17:13:59+00:00August 22nd, 2023|Categories: INVESTMENT|

Executive Summary Prior to the pandemic, household savings were trending upward and then spiked with multiple rounds of government stimulus money (see green in first graph). In 2022, the savings drawdown accelerated (see red in first graph). A study by the San Francisco Federal Reserve estimates at [...]

Read More
 0

How Much Higher Can Interest Rates Go?

Bob Cremerius2023-08-15T17:45:58+00:00August 15th, 2023|Categories: INVESTMENT|

Executive Summary Fitch, one of the three largest credit rating agencies, recently downgraded the U.S. debt rating from AAA to AA+ because the debt-to-GDP ratio is projected to reach over 118% by 2025. This ratio of debt is way out of line of a AAA rating, which [...]

Read More
 0

Will High Mortgage Rates Impact Home Prices?

Bob Cremerius2023-08-08T17:28:06+00:00August 8th, 2023|Categories: INVESTMENT|

Executive Summary Since the Federal Reserve Bank raised the Federal Funds Rate to 5.25%, the 30-year fixed mortgage rate has jumped to 7.46% (see second graph) – over double the pre-pandemic rate. At the same time, home prices have only dropped between .9%-2.3% (3rd graph) according to [...]

Read More
 0

How Are Rising Interest Rates Impacting Businesses?

Bob Cremerius2023-08-01T16:30:00+00:00August 1st, 2023|Categories: INVESTMENT|

Executive Summary Most U.S. businesses use debt to maintain operations. The first graph shows how banks are tightening lending standards compared to the concurrent rise in prime interest rates on loans moving from 3.25% to 8.5%. Revolving debt outstanding is around $1 trillion. These loans normally contain [...]

Read More
 0

Sign up for our newsletters.

5100 Poplar Avenue, Suite 2220, Memphis, TN 38137

(901) 820-4406

ashley@prudentfinancial.com

INVESTMENT

INSURANCE

REVIEW

OUR TEAM

BLOG

CLIENT LOGIN
Check the background of your financial professional on FINRA’s BrokerCheck.

Get a free consultation.

SCHEDULE A CALL
This site has been published in the United States for residents of the United States. The entire site has been prepared solely for informational purposes, and nothing contained herein should be construed as an offer to buy or sell, or a solicitation to buy or sell, any security or other investment product or to participate in any particular trading strategy. No information contained herein should be regarded as a suggestion to engage in or refrain from any investment-related course of action. All views expressed and materials presented are subject to change without notice and are not intended and should not be construed as investment, tax, or legal advice. Please consult legal or tax professionals for specific information regarding your individual situation. All information is believed to be from reliable sources: however, no representation is made as to its completeness or accuracy.

*Stocks, mutual funds, and variable products are not suitable for all investors. Before making any purchase you should carefully read the prospectus and prospectuses for the underlying investment portfolios of varlable products. In addition to carefully reviewing the prospectus, you are advised to consider the investment objectives, risks and charges, and expenses of the investment before investing. A prospectus may be obtained from our office or directly from the mutual fund company, insurance company, or offering entity. **Variable annuities are long-term investments designed for retirement purposes. Variable products have limitations, exclusions, charges, termination provisions, and terms for keeping them in force. There is no guarantee that any variable investment options in a product will meet their stated goals or objectives. The account value is subject to market fluctuations and investment risk so that, when withdrawn, it may be worth more or less than its original value. ***Index or fixed annuities are not designed for short-term investments and may be subject to caps, restrictions, fees and surrender charges as described in the annuity contract. Annuity product guarantees including optional benefits, for both fixed and variable annuity products, rely on the financial strength of and are subject to the claims-paying ability of the issuing company.

Employees or representatives of Axcess Financial Group acting as registered representatives of First Heartland® Capital, Inc. and/or First Heartland® Consultants, Inc. may transact business in a particular state only If first registered, excluded, or exempted from registration requirements. Mark Zapatka, Jamie Cox and Michael Martinez are Registered Representatives of First Heartland® Capital, Inc. Mark Zapatka and Jamie Cox are Investment Advisor Representatives of First Heartland® Consultants, Inc. First Heartland® Capital,